FASTer Way to Fat Loss has good news for affiliate marketers. It has hit a major milestone lately. It announced 25% year-over-year revenue growth while further paving the path to achieving a billion-dollar valuation. The leap reflects its steady journey over the period of past six years. It has nearly doubled its annual revenue.
There are several factors behind such a leap. It boasts a retention rate of 80% and simultaneously has expanded internationally with Spanish-language resources. Moreover, a clinical trial validated the efficacy of its 6-Week New Client program. This contributed annual increase in app users by 25%.
FASTer Way has an innovative dual revenue model. Affiliate and influencer marketing are merged with direct client sales. Hence, the model drives significant revenue and also builds a strong community around the brand.
FASTer Way offers premium virtual fitness subscriptions with respect to the client sales front and this grant immediate access to comprehensive meal plans, daily workouts from professional trainers and robust community support as well. The company provides personalized health services through a team of functional health experts.
The affiliate and influencer marketing model is being considered as the primary reason for their success. It has network of more than 5,000 certified coaches. Affiliates and influencers earn commissions on referred subscriptions and product sales. The strategy has fueled organic growth and simultaneously has also increased commission payouts by nearly 30% in 2024.
Founder and CEO Amanda Tress credits the affiliate marketing model for empowering women to run their own digital franchise. The company offers them a revenue model that is unmatched in the digital fitness space. The approach contrasts with traditional multi-level marketing (MLM) as it emphasizes on direct product sales and minimizing startup costs. It is a more accessible and ethical option.